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Is the 'Shopify of China' Losing Its Momentum?


Baozun's (NASDAQ: BZUN) stock recently stumbled after the Chinese e-commerce services provider followed up its second-quarter earnings beat with soft guidance for the third quarter.

Baozun's revenue rose 26% annually to 2.15 billion yuan ($305 million) during the second quarter, beating estimates by $4 million. Its adjusted net income surged 73% to 146 million yuan ($20.7 million), or $0.35 per ADS -- which also topped expectations by $0.11.

But in the third quarter, Baozun expects its revenue to rise just 16% to 20% annually, well below expectations for 24% growth. Does that outlook indicate Baozun, which is often dubbed the "Shopify of China," is losing its momentum?

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Source Fool.com

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