HBO Max Added 87,000 New Users On Launch Day
HBO Max stumbled out of the gate on Wednesday, with large numbers of eligible users unable to access the service on their preferred platform and tepid new subscriber numbers compared to recent successful launches by rival services.
The newest premium offering by AT&T's (NYSE: T) WarnerMedia saw app downloads of 87,000 on the day of its debut, according to data released by app store intelligence provider Sensor Tower. The data showed that HBO Now had previously been experiencing an average of 16,000 new daily installs, amounting to an increase of 443% the day of its debut.
Source Fool.com