The Streaming Wars: Is YouTube the Sleeping Giant?
Marques Brownlee might not be a household name at this point, but his tech-focused YouTube channel boasts an impressive 10 million subscribers. In total, his videos have amassed over 1.6 billion views, and most of those views are likely from younger audiences.
In fact, a recent Piper Jaffray survey showed that Alphabet's (NASDAQ: GOOG) (NASDAQ: GOOGL) YouTube has surpassed Netflix (NASDAQ: NFLX) as the streaming platform of choice among teens. Teens self-reported spending an average of 37% of their streaming time watching YouTube compared to 35% viewing Netflix. Hulu and Amazon Prime Video were far behind at 7% and 5%, respectively.
It's in the context of these numbers that YouTube's inclusion in any speculation on the leading contenders in the streaming market becomes imperative.
Source Fool.com
