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Snap's Spectacles Sales Fell in Second Quarter


Snap's Spectacles Sales Fell in Second Quarter

Snap (NYSE: SNAP) has only been selling its Spectacles for a couple of full quarters now. The sunglasses with embedded cameras were first released in November 2016 to much fanfare, following a largely successful marketing campaign that built up hype around the product thanks in part to perceived scarcity. Spectacles were initially only available through the company's own bright yellow vending machines, but Snap has since started selling Spectacles online, including on Amazon.com.

Spectacles revenue fell in the second quarter, though, to $5.4 million.

Image source: Spectacles.

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Source: Fool.com

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