One-Day Shipping Could Boost Amazon's Stock by 50%
Amazon.com (NASDAQ: AMZN) dropped a bombshell back in April, when it announced that the company planned to shorten its standard two-day delivery option to just one day for Prime members. Amazon had been offering two-day (or faster) shipping to subscribers for years, but said it would offer one-day shipping on 100 million of its most popular items that were previously delivered within two days.
In the increasingly competitive e-commerce industry, rapid delivery has been a key differentiator for Amazon, as other online and brick-and-mortar retailers have scrambled to catch up. This has helped Amazon remain one of the top stocks to buy in recent years, with shares up more than 400% since 2014.
Shares of the e-commerce giant could still have significant upside as a result of this recent move.
Source Fool.com
