Netflix Is Disrupting…Footwear?
In the 20 years since Netflix, Inc. (NASDAQ: NFLX) first burst on the scene, it has left a trail of disrupted companies and industries in its wake. Video rental chains were the first casualty, followed by the linear television model, DVD sales, and the entire cable TV industry, disrupted by cord-cutting. There is even some evidence to suggest that the movie theater industry is falling victim to the paradigm-shifting change in consumers' viewing habits.
When considering current competition for the streaming giant, the companies most commonly mentioned would be Hulu and e-commerce leader Amazon.com, Inc. with its Prime video. Among those generally not mentioned, however, is athletic apparel company adidas (NASDAQOTH: ADDYY).
How does Netflix compete with shoes? Image source: Getty Images.
Source: Fool.com
