Mattel Posts Mixed Results in Q2

(NASDAQ:MAT), the global toy maker behind brands like Barbie, Hot Wheels, and Fisher-Price, reported its second quarter 2025 earnings on July 23, 2025. The company’s latest results reflected mixed performance: GAAP net sales fell short of analyst expectations. Revenue for the period dropped to $1.02 billion, below the $1.05 billion estimate and down 6% from the prior year. Adjusted EPS of $0.19 were unchanged year over year, topping projections of $0.16. The quarter was a period marked by margin improvement and selective product strength, but also notable category and regional declines.

Source: Mattel. Note: Analyst consensus estimates for the quarter provided by FactSet.

Mattel produces and markets some of the world’s most recognizable toys, including dolls, toy vehicles, and early childhood products. Its core brands are Barbie (dolls), Hot Wheels (toy vehicles), and Fisher-Price (infant, toddler, and preschool toys). The company sells globally, with a deep presence in both North America and international markets.

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Source Fool.com