Kohl's Taps Facebook for New Clothing Line
Would you let Facebook (NASDAQ: FB) pick out your clothes for you? Well, Kohl's (NYSE: KSS) thinks the social media platform has its pulse on what people are wearing and is partnering with the site to devise a selection of emerging brands that will resonate with millennial consumers.
Called Curated by Kohl's, the department-store chain will tap into the social media site's vast horde of data culled from Facebook, Instagram, and other platforms to identify brands that customers can relate to across numerous categories, including apparel, accessories, and home goods, with the resulting collections sold at 50 Kohl's department stores and on its Kohls.com website.
Image source: Getty Images.
Source Fool.com
