Intel's Pricing Power Vanishes Thanks to AMD
A competitive market for PC CPUs is great for consumers but not so great for market leader Intel (NASDAQ: INTC). Before rival Advanced Micro Devices (NASDAQ: AMD) began launching its innovative third-generation Ryzen CPUs, Intel didn't have much trouble charging premium prices for its chips. That era of unchecked pricing power is now over.
Case in point: Intel's new lineup of processors aimed at high-end desktops. With legitimate competition from AMD this time around, Intel has been forced to do something foreign to the company for quite some time: compete on price.
AMD's third-gen Ryzen chips go up to 12 cores, with a 16-core chip set to be launched in November. The company will also soon launch new chips under its Threadripper brand, pushing the core count even higher.
Source Fool.com
