How Seasonal Are Activision Blizzard’s Financial Results?
For the last several years, Activision Blizzard's (NASDAQ: ATVI) management has been gradually shifting to a digital distribution strategy in order to smooth out the company's revenue and cash flow throughout the year. This shift started with the acquisition of Blizzard Entertainment in 2008, which brought to Activision a recurring, monthly stream of revenue from subscriptions stemming from gamers playing World of Warcraft.
Since 2014 management has accelerated this strategy with a flurry of new game franchises that sell additional content after players buy the game. We'll analyze the seasonality of Activision Blizzard's financial results in recent years to see how management has progressed with its goal to create more balanced, year-round, revenue opportunities.
IMAGE SOURCE: GETTY IMAGES
Source: Fool.com
