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How Roku Makes Its Money


How Roku Makes Its Money

Roku has now filed its S-1 Registration Statement with the SEC, officially signaling its intention to go public in the near future. The company's brand is synonymous with streaming set-top boxes, but has also expanded into other hardware products like its streaming HDMI stick as well as partnering with smart TV manufacturers that integrate Roku TV. Roku operates a platform for TV content that is available to content creators, offering a variety of monetization options.

With a glimpse at Roku's financials, investors can now get a better sense of the business and how Roku makes its money. The two main parts of the business are player sales and platform revenue.

The new ad-supported Roku Channel. Image source: Roku.

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Source: Fool.com


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