How Diageo Makes Most of Its Money
"Do you have Johnnie Walker in a bottle? Well, you better let him out!"
That old kids prank is a testament to just how widespread the fame of Johnnie Walker scotch whiskey is. In fact, it is the No. 1 scotch whiskey in the world and it's also where Diageo (NYSE: DEO) makes most of its money.
Image source: Diageo.
Source: Fool.com
