Could Microsoft's Artifical Intelligence Investment Dethrone Google?
There's been one undisputed king of internet search for the better part of two decades: Google. However, after Microsoft (NASDAQ: MSFT) seemed to beat Alphabet (NASDAQ: GOOG) to the punch by launching a search engine with an integrated AI-powered chatbot, this title may be up for grabs.
However, even if Microsoft's Bing upgrade can claw some of the search market away from the dominant player, would that move the needle for Microsoft financially in a way that is relevant to its investment thesis?
If you look at Microsoft's revenue streams for its fiscal 2023 second quarter (which ended Dec. 31), search and news advertising didn't contribute much, relatively speaking -- just $3.22 billion of the $52.75 billion pie.
Source Fool.com
