Better Buy: Costco vs. Target
Entering 2020, both Costco (NASDAQ: COST) and Target (NYSE: TGT) were among the select list of retailers showing success amid the retail apocalypse. However, the start of the COVID-19 pandemic injected a new twist into the 2020 trajectory of these companies.
As the coronavirus situation escalated, the well-publicized consumer hoarding of toilet paper meant Costco and Target experienced coronavirus-related sales spikes. On the flip side, both must now contend with reduced in-store foot traffic as many consumers remain home.
These abrupt changes in consumer behavior might shed some light on the resilience of each company. Let's examine what can be learned about each from the current environment, and how it provides insights into which might be the better buy.
Source Fool.com
