Apple Is Reportedly Overhauling Its Smart-Home Strategy
When you think of smart-home technology, the first company's name to come to mind is unlikely to be Apple (NASDAQ: AAPL). Rather, Amazon.com (NASDAQ: AMZN) or Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) subsidiary Google are probably the companies you think of, as they have leveraged booming smart speaker sales as the gateway into the smart home. Those two tech giants now control the smart-home market, and Apple faces an uphill battle in trying to catch up following the HomePod's flop.
But don't count the Mac maker out quite yet.
Apple's main smart-home device, the HomePod, has suffered from poor sales. Image source: Apple.
Source Fool.com
