4 Ways Alphabet Is Expanding Its Television Offerings
Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) may be the king of search engines, but its presence in the television market has been nearly nonexistent. Sure, its YouTube is the go-to platform for sharing and watching crowd-contributed digital video, and YouTube TV adds actual studio-made programming to the mix. YouTube TV presently hosts a modest 2 million paying subscribers, which translates into a modest $3 billion in annual revenue. That's hardly a show stopper.
Don't be surprised if Alphabet's digital television footprint expands much more rapidly over the course of the next five years than it has during the past five, however. The company has made four important moves on the TV front just within the past month that could finally, collectively, turn it into a television powerhouse.
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