3 Things Apple Can Learn From Meta Platforms About Virtual Reality and the Metaverse
Apple (NASDAQ: AAPL) is the creator of the iPhone, iPad, and Mac line of computers and notebooks, to name just a few of its iconic products. But in June, it revealed its first new platform since 2014 -- the Vision Pro virtual reality (VR) headset -- or "spatial computer" -- as Apple is calling it.
It enters an arena dominated by Meta Platforms (NASDAQ: META), which became synonymous with virtual reality when the company changed its name from Facebook in 2021. The social media giant has been focused heavily on developing virtual worlds, often referred to as metaverses.
But it hasn't been smooth sailing -- Meta has burned tens of billions of dollars on the project, much to the disappointment of investors, and it hasn't exactly paid off for the company. Will Apple's Vision Pro run into the same challenges? It's too early to know, but here's what the company can learn from Meta Platforms' journey so far.
Source Fool.com
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