3 Industry Trends Accelerating Cord-Cutting
The top six pay-TV operators lost a combined 1.6 million subscribers last quarter, and that number would've been worse without the FCC's Keep Americans Connected pledge. AT&T (NYSE: T) CEO John Stankey said he expects cord-cutting to get worse in the second half of the year as the economic effect of the COVID-19 pandemic hits more subscribers. Meanwhile, shifting consumer sentiment and a growing number of streaming options are helping move the trend forward.
There's a further shift happening within the media industry that will accelerate the trend well past the end of 2020, and it's manifesting itself in three ways.
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Source Fool.com
