1 Number You Missed From Chipotle's Earnings
Last week, Chipotle Mexican Grill (NYSE: CMG) announced results for the first quarter of 2021. What consumed investor attention was strong same-store sales (comps) growth of 17.2% and digital revenue that skyrocketed 133.9% from the prior-year period.
It's clear that the company's pandemic boost is far from over, as these metrics suggest. Management expects the momentum to carry at least through this quarter as well. What's more, roughly 200 new locations will be opened in 2021.
But there is one very important number that shareholders are probably not paying attention to, and it's an initiative that the company launched just two years ago. On the quarterly earnings call, CEO Brian Niccol stated that Chipotle now has a remarkable 21 million rewards members.
Source Fool.com
