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1 Dividend King Still Beating Inflation in 2023


Procter Gamble (NYSE: PG) sells some of the most iconic consumer products brands in the world, including Bounty, Tide, and Oral-B, among many others. The big benefit of that is the loyal customer base that the company's brands have. But with inflation raging and price hikes coming fast and furious, customer loyalty is being tested. Still, it looks like Procter Gamble is navigating these choppy waters and doing a great job for investors.

Inflation has been a huge problem for consumers and companies for a year or so now. The relationship between these two groups is tight, because as companies face higher costs for raw material, labor, and shipping they have little choice but to pass that on to consumers or accept tighter margins. The higher costs facing consumers, meanwhile, make it difficult and/or less desirable to buy the products they know and love.

Image source: Getty Images.

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Source Fool.com

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