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1 Big Catalyst for Levi Strauss Stock


Levi Strauss & Co. (NYSE: LEVI) hasn't been a hot growth stock like other apparel brands in recent years, but investors may want to keep this top denim brand on their watch lists. Levi's business is recovering well from the pandemic. Analysts currently expect revenue to increase 29% this year, and growing digital sales are playing a role. 

E-commerce made up only 4% of total revenue a few years ago, but it's ramping up. In the fiscal second quarter, e-commerce sales grew 42% year over year and helped deliver a record gross margin for the company. 

At just 9% of total revenue, Levi's e-commerce business is significantly under-penetrated compared to other retailers and represents a big growth catalyst over the next several years. Here's how management is turning Levi Strauss into a digital sales machine.

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Source Fool.com

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