Why the Disney+ 'Mulan' Release Is a Brilliant Move
Walt Disney's (NYSE: DIS) stock surged almost 9% Wednesday as investors overlooked the financial headwinds and focused on the prospects for its streaming services, which have reached more than 100 million global subscribers. However, the biggest streaming-related news in the call may be the company's decision to take Mulan, the highly anticipated live-action remake of the animated feature, straight to home audiences on Disney+ for $29.99 on September. The company also plans to release it in theaters in countries where Disney+ isn't yet available and theaters are open.
The move makes sense, as Mulan's theatrical release had already been delayed multiple times -- but it still came as a surprise, as it's the highest-profile Disney movie to go the direct-to-consumer route. It could prove to be a game changer. Here's why.
Source Fool.com
