Why Under Armour Stock Is Tumbling Again Today
Shares of athletic apparel maker Under Armour (NYSE: UA)(NYSE: UAA) were down 6% in midday trading Wednesday, continuing their slide after a disappointing earnings report Monday.
Under Armour was struggling before the coronavirus pandemic struck, but the forced closure of retail stores hit it hard. Unlike many other businesses, it wasn't able to effectively pivot to a direct-to-consumer (DTC) model, causing sales to tank further than they otherwise might.
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Source Fool.com
