Microsoft strongly encourages users to switch to a different browser than Internet Explorer as it no longer meets modern web and security standards. Therefore we cannot guarantee that our site fully works in Internet Explorer. You can use Chrome or Firefox instead.

Why The Trade Desk Fell Again Today

TheMotleyFool

0 0

Why The Trade Desk Fell Again Today: https://g.foolcdn.com/editorial/images/872081/gettyimages-516682755-2.jpg

Shares of programmatic advertising software company The Trade Desk (NASDAQ: TTD) fell on Thursday, declining 5.1% on the day.

The Trade Desk has had a very difficult time over the past few years, as several Magnificent Seven digital advertising giants have threatened its market share. At the same time, its ad agency clients have expressed displeasure at what they deem excessive fees.

Thus, investors were likely very unhappy to hear that one sell-side analyst believes more headwinds will emerge as lower-cost AI-powered media-buying tools pressure The Trade Desk's take rate.

Source Fool.com

Like: 0

TTD

Share