Why Spotify's Growth Has Just Begun
One of the most underappreciated stocks on the market today is Spotify (NYSE: SPOT), the streaming audio company. Since its founding, Spotify has been known as a music company, but its real future may be in podcasts.
Not only are podcasts growing in popularity, they're only now starting to be monetized at a high level. The days of MeUndies and Casper Mattresses dominating podcast advertising are over. Big brands are finding ways to advertise on podcasts, and as the industry matures, there's a lot of growth potential in improving the advertising model. Here's why this is one of my top stocks today.
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Source Fool.com
