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Why Spotify Stock Surged Today


Shares of Spotify (NYSE: SPOT) jumped on Thursday after the digital music company announced not one but two blockbuster deals. As of 3:30 p.m. EDT, Spotify's stock was up more than 12%. 

Kim Kardashian West is set to bring her millions of fans to Spotify. The popular reality TV star signed a deal to co-host a new podcast focused on criminal justice reform, according to The Wall Street Journal. The show, which will be co-hosted by television producer Lori Rothschild Ansaldi, will be exclusive to Spotify's platform. 

Shares of Spotify popped on Thursday after the streaming leader announced a couple of major new partnerships. Image source: Getty Images.

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Source Fool.com

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