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Why Is Everyone Talking About Disney?


Disney (NYSE: DIS) made headlines over the last few months for a variety of reasons. As an entertainment industry icon for nearly 100 years and with a market cap of $190 billion, the company is often a target of media scrutiny. 

In 2022, Disney's stock fell 33% as rising inflation spooked investors, and consumer spending slowed across multiple markets. Following the inner workings of a company can be a great way to predict where it is headed and how far your investment will go. Disney experienced some exciting developments over the last few weeks that investors should be aware of. So, let's dig in. 

Sports deals were all the rage among streaming and entertainment companies throughout the year as corporations try to cash in on the $57 billion sports advertising market. In 2021, Amazon penned a deal to exclusively broadcast Thursday Night Football on its streaming service Prime Video for a reported $1 billion a year. Meanwhile, Comcast agreed to pay $2.7 billion to stream live coverage of Premier League soccer until 2028. 

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Source Fool.com

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