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Why Bloomin' Brands Surged Today


Shares of Bloomin' Brands (NASDAQ: BLMN) were defying market gravity today, surging 7.8% as of 11:44 AM EDT on an otherwise mediocre day for the markets.

The restaurant chain -- a parent to Outback Steakhouse and smaller-footprint concepts Carrabba's Italian Grill, Bonefish Grill, and Fleming's Prime Steakhouse & Wine Bar -- was the recipient of a large investment from activist investor Starboard Value.

A vote of confidence in the company's valuation and the potential for operational improvements from the seasoned restaurant investor was a tasty recipe for market gains. And shares still look rather cheap if the company and Starboard find a way to turn Bloomin's recent anemic foot traffic around.

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Source Fool.com

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