Why Amazon Is Poised to Rake in Billions From Twitch
In 2014, tech giant Amazon (NASDAQ: AMZN) acquired Twitch for $1.1 billion. Twitch was then primarily a live video streaming platform for gamers. Over the years, it has focused on becoming the primary source for interactive live content with expansions into streaming music, artwork, talk shows, cooking, and more.
With millions of unique monthly streamers, Twitch is one of the top-rated websites in the world. According to data from Alexa.com, it's ranked 36 in terms of global internet engagement.
Twitch leads the esports streaming market by a huge margin. A report from StreamElements, a platform that offers streamers various tools and services, puts Twitch's market share at 61% as of Dec. 2019. The other top players in this space, including YouTube Gaming, Facebook (NASDAQ: FB) Gaming, and Microsoft Mixer, have shares of 28%, 9%, and 3%, respectively.
Source Fool.com