Where Will Amazon Stock Be in 5 Years?
What do you think is the most trusted institution in the United States? The military? The Supreme Court? Those may have been the answer at some point in the not-too-recent past. Today, however, that title belongs to Amazon (NASDAQ: AMZN). The online retail and technology giant garners more trust than any other single institution in America. That is one strong brand presence.
I'd be willing to bet that an Amazon truck drove down your street at some point today. That upturned arrow is plastered on brown boxes sitting on millions of porches across the country. Amazon is everywhere. Rather than saturating the airwaves with commercials, the company saturates our physical world.
This ubiquity is an important component of its trusted position, but it isn't enough on its own. Even more essential is that Amazon delivers -- pun intended -- on its promises. You can order almost anything you can think of from Amazon and it will arrive as advertised in the time you expect. It executes at an extremely high level on a scale that boggles the mind. Last year, Amazon delivered 4 billion packages in the U.S. no later than the next day.
Source Fool.com
