What Does Xbox Mean to Microsoft?
While the Xbox One is a top-tier gaming console and only second in sales to Sony's (NYSE: SNE) PlayStation 4, it's actually not a big part of Microsoft's (NASDAQ: MSFT) overall business. That, however, does not mean it's an insignificant part of its strategy.
On this episode of Industry Focus: Tech, Dylan Lewis is joined by Motley Fool contributing writer Daniel Kline to break down what Xbox means to Microsoft. They also talk about why the company has introduced a high-end $499 Xbox X model. In addition, they examine where Xbox's profit comes from: software sales, subscriptions, and other non-hardware revenue. Along with its financial benefits, they look into how Xbox benefits Microsoft's brand awareness and how it supports the company's other business segments.
A full transcript follows the video.
Source: Fool.com
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