This Mobile Chipmaker Is Cutting Prices
The market for mobile applications processors is a tough one, characterized by intense competition and, as a result, low gross profit margins.
Qualcomm (NASDAQ: QCOM), which builds the Snapdragon family of applications processors and stand-alone modems, is the leading merchant smartphone applications processor vendor. Taiwan-based MediaTek is the second largest.
According to a recent report from DigiTimes, Qualcomm is pricing its Snapdragon 450 platform aggressively, which has put MediaTek "under pressure" to respond with price cuts for its competing Helio P23 chips.
Source: Fool.com
Qualcomm Inc. Stock
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