The Trade Desk to Backstop Walmart's Evolving Advertising Business
The Trade Desk (NASDAQ: TTD) was one of the undisputed winners of 2020, as its stock price more than tripled over the course of the year. The company is adding to its credentials, partnering with Walmart (NYSE: WMT) to reinvent its advertising business. The world's largest retailer will leverage its real estate and The Trade Desk's programmatic expertise to breathe new life into its marketing efforts.
On this clip from Motley Fool Live, recorded on Jan 29, "The Wrap" host Jason Hall and Fool.com contributors Danny Vena and Brian Withers discuss how Walmart is retooling its marketing approach.
Source Fool.com
