The Rise of Buds: How Apple Sparked a Wireless Revolution
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Five years ago, nobody was calling headphones "buds" and a lot of the debate surrounding audio devices seemed to revolve around big names such as Beats -- now owned by Apple (NASDAQ: AAPL) -- Sennheiser, Bose, and more.
Now, the personal music device industry has been taken over by the biggest names in tech: Apple, Amazon (NASDAQ: AMZN), Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG), and Microsoft (NASDAQ: MSFT). It is no coincidence that this change from traditional music companies to big tech coincides with the launch of the first AirPods back in 2016. Apple singlehandedly paved the way for big tech to take over the music scene.
Source Fool.com