The Appetite for Streaming Video Is Still Growing
America's TV time increasingly favors streaming.
The percentage of total TV usage that goes to streaming video has nearly doubled in less than two years, according to a recent report from Nielsen. Consumers spent 19% of their TV time streaming video on demand (SVOD) instead of watching live or time-shifted television or playing video games in the fourth quarter, the report said. That's up from 10% in the first quarter of 2018.
Netflix (NASDAQ: NFLX) is, by far, the most popular paid streaming service, taking 31% of streaming. Disney's (NYSE: DIS) Hulu and Amazon's Prime Video lag in average engagement with 12% and 8% of streaming time, respectively.
Source Fool.com
