Spotify's Quickly Following in Netflix's Footsteps
Spotify (NYSE: SPOT) has drawn comparisons to Netflix on multiple occasions, particularly as the streaming-media company invests in podcast content. Spotify's latest investment is the exclusive rights to Dax Shepherd's Armchair Expert, which follows its deal last year with Joe Rogan.
The move to build up a library of exclusive and highly differentiated content rights, even at significant costs, echoes Netflix's shift in strategy around 2012. It worked out well for Netflix, and looks like it'll work out well for Spotify, too.
Spotify CEO Daniel Ek. Image source: Spotify.
Source Fool.com
