Roku Users Are Streaming More Than 3.6 Hours a Day
The first quarter was as strong for Roku (NASDAQ: ROKU) as you probably expected it to be. The company behind the fast-growing streaming platform won't be posting its quarterly results covering the first three months of this year until May 7, but it did put out a well-received financial update shortly after Monday's market close.
Roku closed out the quarter with an estimated 39.8 million active accounts, 37% ahead of where it was a year earlier. Once again we see usage growing at a headier pace than the actual audience count. The 13.2 billion hours Roku users spent consuming content on the platform is 49% ahead of where it landed a year earlier. Work the math by dividing consumption by the number of active accounts and (in this case) the period's 91 days, and you see that the average Roku user streamed a record 3.64 hours a day. It's a metric that Roku doesn't break out, but it's an interesting and impressive number.
Image source: Roku.
Source Fool.com
