Netflix Just Made an Aggressive Move in This Huge Market
Netflix (NASDAQ: NFLX) considers India one of its most important markets for the future with the streaming specialist believing it could score 100 million subscribers in the country. However, the company is still far from reaching that target due to intense competition from more affordable streaming services provided by the likes of Amazon and Disney.
Netflix reportedly has just five million paid subscribers in India, compared to Disney+ Hotstar's 46 million and Amazon Prime Video's 19 million. The company's premium pricing has turned out to be a stumbling block in this market, but Netflix is now looking to turn its fortunes around with an aggressive strategy to attract more subscribers.
Source Fool.com
