Looking for Winning Investments? Follow This Simple Rule
Individual investors have access to a nearly infinite amount of market data coupled with a never-ending stream of forecasts and opinions from financial pundits. Trying to comprehend it all in order to make informed investing decisions can be deeply confusing. However, I'm here to tell you that there is an easy-to-use filter that you can implement to help you beat the market.
In most areas of our lives, it's fruitful to keep things as simple as possible. This isn't laziness -- it's a recognition that positive outcomes are often based on a few very important variables. The concept can be applied to picking stocks, and in that vein, investors would do well to follow one obvious rule above all others: Simply invest in businesses that sell outstanding products and services.
Let's look at three great examples of companies that have outperformed the stock market by delighting their customers.
Source Fool.com