Is eBay Stock a Buy?
eBay (NASDAQ: EBAY) stock has attracted few bidders in recent years. It traded in a range for years before Jamie Iannone took over as CEO in April. However, both a pandemic and a change in management have renewed interest in the consumer discretionary stock. This different approach could make eBay an overlooked comeback story in a fast-growth industry.
Despite the prosperity of e-commerce giants such as Amazon or Shopify, eBay had become a laggard in a fast-growing retail segment. High fees, a difficult-to-use platform, and free listing options such as Facebook's Marketplace made eBay an afterthought. It had fallen so far that its former subsidiary PayPal now supports a market cap nearly eight times as large.
Conditions began to change when Iannone, a former eBay executive, returned to the company in April 2020. Prior to his return, Iannone helped spearhead e-commerce strategies at Walmart eCommerce and Sam's Club. These successes helped lead eBay's board to bring him back.
Source Fool.com
