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How the Bronco Will Affect Ford's Sales


How the Bronco Will Affect Ford's Sales

The Bronco was discontinued in 1996, but recently Ford (NYSE: F) announced a new line of Broncos that are set to come out in 2020 -- and consumers are excited.

In this segment from Industry Focus: Industrials, analyst Sarah Priestley and senior auto specialist John Rosevear discuss how this will affect Ford's bottom line, and competitors like Fiat Chrysler; how well trucks and midsize pickups are selling in the U.S. and overseas; where the Bronco fits into Ford's overall strategy; how this new SUV will compare to products like the F-150; and more.

A full transcript follows the video.

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Source: Fool.com

Ford Motor Co. Stock

€11.56
0.570%
Ford Motor Co. gained 0.570% compared to yesterday.
We see a rather positive sentiment for Ford Motor Co. with 13 Buy predictions and 2 Sell predictions.
With a target price of 14 € there is a positive potential of 21.11% for Ford Motor Co. compared to the current price of 11.56 €.
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