How Ford Motor Company Will Boost Its Falling China Profits
Ford Motor Company (NYSE: F) said that it will launch "more than 50 new vehicles" in China by 2025, part of a plan to put it back on a profitable growth path in the world's largest new-car market.
Ford has been having a tough time in China this year. Sales are down 5% from a year ago, profits are slipping, and there has been a growing sense that Ford's product cycle isn't keeping up with China's fast-paced market.
CEO Jim Hackett has been working on a plan to turn that around. In a presentation in Shanghai on Tuesday, he and other senior Ford executives shared some of the details of that plan. Here's what we learned.
Source: Fool.com
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