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How Does SoFi Make Money?


SoFi Technologies (NASDAQ: SOFI) is known for its one-stop-shop financial services platform that offers a wide range of personalized solutions through a single, unified app. This model is particularly appealing to millennial and Gen Z consumers, who usually prefer to manage their finances digitally. Unlike traditional banks with costly physical branches and outdated infrastructure, SoFi operates an entirely online, low-overhead model. This allows it to offer lower fees, higher savings yields, and faster services to its customers.

SoFi stock has delivered a significant run-up in 2025 (up over 100% since the start of the year). Its growing track record of profitability, its record member and product growth, and its accelerating revenue have demonstrated the strength of the underlying business, and investors have responded in kind. If you want to find out more about what SoFi does, how SoFi makes money, and more, you've come to the right place.

Image source: Getty Images.

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Source Fool.com

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