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How Bright Is Starbucks' Future?


Starbucks (NASDAQ: SBUX) is facing some challenging headwinds right now. Stores are unionizing, costs are rising, and its high-priced coffee is starting to look more unaffordable in the midst of inflation. Down 27% year to date, shares of Starbucks have performed slightly worse than the S&P 500's 23% slump.

But how does Starbucks' business look in the longer term, and should you consider buying the stock on the dip today?

Last month, Starbucks held a biennial Investor Day where it announced many ambitious targets. A couple of the ones that stood out to me were that the coffee chain's plans to open 20,000 more stores, and it's also going to focus more on a variety of smaller formats. 

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Source Fool.com

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