Here's Why Lululemon Can Run Circles Around Nike
When it comes to selling sports apparel, Nike (NYSE: NKE) reigns supreme. The Oregon-based company has a global presence, and its endorsements of famous athletes have led to powerful brand recognition and prestige. Revenue in its most recent quarter topped $12.3 billion, and the stock historically has been a big winner, rising nearly eightfold over the past decade.
A much smaller competitor, however, possesses some key advantages compared the sportswear giant. Lululemon Athletica (NASDAQ: LULU), which carries roughly one-fifth the market capitalization of its larger peer, can outperform Nike in three important areas.
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Source Fool.com
