Here's Why Grubhub and Yelp Both Had a Great August
Sometimes a business transaction works out well for both side of the deal. That's clearly how the market see the recent agreement between Grubhub (NYSE: GRUB) and Yelp (NYSE: YELP).
The two companies had been competing in the food-delivery space. They agreed to stop doing that with Grubhub acquiring Yelp's EAT24 service, while Yelp agreed to integrate online ordering from Grubhub into its platform.
The deal saves Yelp the cost of running Eat24 while bringing it revenue from any orders it generates for Grubhub on its platform. Conversely, Grubhub gets rid of a major competitor while getting access to its user base.
Source: Fool.com
Yelp Inc. A Stock
With 6 Buy predictions and only 2 Sell predictions the community sentiment for the stock is positive.
With a target price of 44 € there is a positive potential of 31.74% for Yelp Inc. A compared to the current price of 33.4 €.