Ford's Sales Slumped in Q4 Due to Model Transition
For the past few years, Ford Motor Company (NYSE: F) has been revamping its model lineup in North America. The iconic automaker has discontinued virtually all of its sedans and hatchbacks. Meanwhile, it has doubled down on crossovers, SUVs, and trucks, bringing a slew of new entries and updated versions of existing models.
This transformation holds plenty of long-term promise. However, it is causing some pain for Ford in the near term. Pandemic-related production disruptions exacerbated the challenges. As a result, Ford reported a 10% drop in U.S. deliveries for the final quarter of 2020.
Image source: Ford Motor Company.
Source Fool.com
