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Facebook Is About to Start Harvesting Oculus User Data


Facebook's (NASDAQ: FB) splashy acquisitions of WhatsApp and Oculus VR were announced about a month apart back in early 2014. The popular messaging platform was far more important strategically due to a variety of reasons -- more directly related to existing businesses, larger user base, massive price tag, etc. -- and Facebook initially vowed not to leverage WhatsApp user data for ad targeting.

The social networking giant reversed course a couple years later and started doing precisely that, a move that reportedly contributed to WhatsApp founders' eventual departure. Facebook is finally getting around to doing likewise with Oculus.

Image source: Oculus.

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Source Fool.com

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