Does the Adidas Scandal Point to Larger Corruption in College Sports?
Adidas (NASDAQOTH: ADDYY) has made a decided push to gain sneaker market share in North America against dominant competitor Nike (NYSE: NKE) and upstart sportswear challenger Under Armour. Yet the company finds itself embroiled in a college basketball scandal, with one of its senior executives named in a criminal complaint after allegedly steering money to the family of a highly-prized high school recruit.
On this episode of Industry Focus: Consumer Goods, the cast discusses the unsavory dealings that often seem to come to light when global sports brands pursue opportunities in college athletics.
A full transcript follows the video.
Source: Fool.com
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