Disney Rolls Out Promotions Ahead of Disney+ European Launch
Promotions, bundles, and discounted longer-term subscriptions have played an important role in Disney's (NYSE: DIS) wildly successful launch of Disney+ so far. Pre-sales ahead of the Nov. 12 debut helped the video-streaming service grab 10 million sign-ups on the first day, and the company said that it had 28.6 million subscribers as of earlier this month.
With Disney+ set to launch in Western Europe in about a month, the media and entertainment conglomerate is already rolling out promotions to get a head start.
Source Fool.com